Targeting an audience with bots

Before the targeting step, first you should have identified your audiences and built your bot conversations. Once you've done that, you're ready to target audiences with specific bots. 

Target an audience with bots

Once you've built your bot conversations, you can consider when and where visitors should engage with those specific bots.

In the left-hand menu, select Targeting.

You can build one or multiple different bots, targeted throughout the website, based on the rules you create. 

Figure 1: Targeting an audience with bots

Possible parameters include: 

  • Time on site: Based on the exact number of seconds they've been on your website.
  • Current page URL: The exact page they're on at that moment.

You can also have a rule targeting all visitors, without conditions. In this case, all visitors will see a specific bot.

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